We collect what helps us serve you
This includes details you submit, basic site-use data, and information from tools that support inquiries and advertising.
Your information matters
Privacy Policy
This policy explains what information Apex Buildings may collect, why we use it, when it may be shared, and the choices available to you.
Last updated February 4, 2026
The short version
Privacy, without the fine-print feeling
We use it for clear purposes
We use information to answer questions, support orders and delivery, improve our services, and measure marketing.
You have choices
You can update information, manage cookies and advertising preferences, or opt out of marketing communications.
Apex Buildings (“Apex,” “we,” “us,” or “our”) respects your privacy. This policy applies when you visit our websites, use our services, contact us, or interact with our advertisements or social channels.
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Information we collect
Information you provide directly
- Contact details, including your name, email, phone number, and mailing address.
- Inquiry details, including product interests, messages, and appointment requests.
- Financing intent, such as interest in rent-to-own or third-party financing.
- Account or subscription preferences, including newsletter opt-ins.
- SMS consent when you choose to receive text messages.
Information collected automatically
- Device and usage data, such as IP address, browser, pages viewed, and timestamps.
- Cookies and similar technologies described later in this policy.
Information from third parties
- Advertising and social platforms, such as Meta and Google, for analytics and ad performance.
- Lead forms and CRM tools, such as GoHighLevel, used to manage inquiries.
- Embedded tools, such as visualizers or inventory tools hosted by trusted vendors.
02
How we use information
- Respond to inquiries, provide quotes, schedule deliveries, and offer customer support.
- Process reservations, deposits, or financing pre-qualification with your direction.
- Send service messages, appointment reminders, and requested updates.
- Operate, maintain, and improve our websites, inventory visibility, and services.
- Personalize content and measure the effectiveness of our marketing.
- Comply with legal obligations and enforce our terms and policies.
Legal bases for processing, where applicable
Depending on the context, we may rely on your consent, the need to fulfill your request or contract, our legitimate interests in security and service improvement, or applicable legal obligations.
04
Lead forms, email & SMS
We may send requested transactional messages and—with your consent or as allowed by law—promotional updates. Use the unsubscribe link in a marketing email to opt out.
Text messages
If you opt in, message frequency varies and message and data rates may apply. Reply STOP to opt out or HELP for help.
When you submit a form on our website, landing pages, or social platforms, we use the information to follow up about your inquiry or interests.
06
Your choices & rights
- Access or update: You may request access to or correction of your information.
- Marketing opt-out: Unsubscribe from emails using the provided link, or reply STOP to SMS.
- Cookie controls: Manage cookies in your browser and adjust advertising preferences on platforms such as Meta and Google.
- State privacy rights, where applicable: You may request to know, delete, or opt out of certain sharing. We do not knowingly sell personal information.
To exercise a privacy right, use the contact information at the end of this policy. We may need information from you to verify and process your request.
07
Security & retention
Security
We use reasonable administrative, technical, and physical safeguards to protect personal information. No system can be guaranteed 100% secure.
Data retention
We retain information only as long as necessary for the purposes described or as required by law, such as tax or accounting rules, then securely delete or de-identify it.
08
Other important details
Children’s privacy
Our services are not directed to children under 13, and we do not knowingly collect data from them.
Third-party links and tools
Our site may link to or embed third-party tools, including visualizers, inventory platforms, and financing applications. Their privacy practices are governed by their own policies.
International visitors
We operate in the United States. If you access our services from another region, your information may be transferred to and processed in the U.S.
Do Not Track
Some browsers offer “Do Not Track” signals. Our sites may not respond to these signals. You can use cookie settings and platform advertising controls for preference management.
Changes to this policy
We may update this Privacy Policy from time to time. Changes will be posted with a new “Last updated” date.
09
Contact us
For privacy questions or requests, contact Apex Buildings using the form, phone number, or mailing address below.
Apex Buildings Privacy Team
We’ll route your request to the right person.